BRAND
Midnight 00:00, a Barcelona-based luxury cosmetic brand, has redefined the beauty industry with its unique approach to skincare. Founded in 2018 by entrepreneur Marc Ciudad and influencer Nina Urgell, the brand aims to simplify the chaotic world of cosmetics and provide a solution for those seeking a natural and effective skincare routine. Midnight 00:00 offers a range of versatile and healthy products that cater to the needs of busy individuals who desire an easy, fast, and decisive skincare routine. By focusing on preventive and healthy routines, the brand promotes real and sincere beauty, escaping the hype of reactive cosmetics. With their delicate formulations and commitment to simplicity, Midnight 00:00 has gained a devoted following, delivering exceptional results for hair and skin care. As part of their vision, the brand is continuously expanding its product range to cover all the essential basics necessary for a healthy and effective daily routine.
HISTORY
Since its inception in 2018, Midnight 00:00 has made significant strides in redefining luxury skincare essentials. The brand was born out of Nina Urgell's personal experience, where she felt overwhelmed by the multitude of options available in the cosmetics market. Determined to simplify the process and provide effective products, she partnered with entrepreneur Marc Ciudad to bring their vision to life. Midnight 00:00 launched with a focused range of products that formed the core of a healthy and effective skincare routine. As the brand gained recognition for its minimalist approach and natural formulations, it quickly expanded its presence internationally. Collaborations with key players in the fashion and cosmetics industry, such as Ssense, Luisa Via Roma, Dover Street Market, and Oysho, propelled Midnight 00:00 into new markets and amplified its visibility. The brand's partnership with renowned online retailers and fashion platforms has not only brought exposure but also opened doors to a wider audience. With each milestone, Midnight 00:00 continues to redefine luxury skincare and remains committed to providing simplicity, effectiveness, and authenticity to its customers.
DESIGNER
Marc Ciudad and Nina Urgell, the founders of Midnight 00:00, have revolutionized the luxury cosmetics industry with their visionary approach. Marc's entrepreneurial expertise combined with Nina's influencer status and personal skincare journey has paved the way for a brand that prioritizes simplicity and effectiveness. Their shared vision of creating a brand that eliminates confusion in the cosmetics market and offers preventive and healthy skincare routines has resonated with customers worldwide. As the face of the brand, Nina brings her first-hand experience and authenticity, showcasing the brand's products as an essential part of her own skincare routine. The founders' commitment to excellence and innovation has led to collaborations with renowned fashion and cosmetics platforms, elevating Midnight 00:00's presence in the industry. With their strategic partnerships and global expansion plans, Marc and Nina are determined to establish Midnight 00:00 as a leading luxury cosmetic brand, offering a refreshing and authentic skincare experience.